Artificial Intelligence (AI) is reshaping the future of marketing. The marketing landscape has witnessed a significant transformation with the advent of conversational AI models like ChatGPT. These technologies have revolutionised the way businesses interact with customers and have opened up new avenues for personalised, efficient, and data-driven marketing strategies. What is ChatGPT? (by ChatGPT) “ChatGPT […]
In an interview with David Leichner, CMO at Cybellum, Nick Cheung our Lead Marketing Executive shares his insight on the Future of Artificial Intelligence. As a part of our series about the future of Artificial Intelligence, I had the pleasure of interviewing Nick Cheung. Nick Cheung is a Lead Marketing Executive at Buckingham Futures, a […]
Over half a century ago, Philip Kotler released his groundbreaking textbook ‘Marketing Management’. Philip, considered the father of modern marketing, has paved the way for new strategies and techniques to find what drives customers’ needs. “The aim of selling is to satisfy a customer need; the aim of marketing is to figure out his need” […]
Social media has definitely transformed the way people connect and interact with each other with a colossal estimate of 4.48+ billion users worldwide. With over 45 million social media users in the UK, social media platforms have become a powerful tool for recruiters to reach out to potential candidates. In this blog post, we will […]
In an interview with Drew Gerber, CEO of Wasabi Publicity, Nick Cheung our Lead Marketing Executive shares his insight How we can Re-Imagine the Marketing industry to make it more Authentic, Sustainable, and promote more Satisfaction. From an objective standpoint, we are living in an unprecedented era of abundance. Yet so many of us are […]